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The misinformation effect happens when a person’s memory of an event is less accurate because they have received misinformation about that event afterward.

Originally named Brandolini’s Law, which is named after Italian software developer Alberto Brandolini, who proposed it in a tweet on January 2013. He

“Good money after bad” – the Sunk Cost Fallacy

We over-estimate how much other people are like us. We assume that our personal qualities, beliefs, and actions are common among the general

The Frequency illusion, also known as the Baader–Meinhof phenomenon or frequency bias, is a cognitive bias that describes our tendency to notice something more often after